Launch OVA, the UK’s first UK egg health brand to improve fertility outcomes and amplify the full women’s and men’s health range and OVA experts to UK media and influencers.
Working with Ova and their expert medical advisors including Dr Anand Patel and Dr Tosin Ajayi-Sotubo for a launch panel event highlighting key UK fertility issues.
The launch was supported with ongoing news generation focused on trending health and fertility topics including “how to get fertility fit”, and “how to slow down spermageddon” to generate headlines for the brand.
We also launched an influencer product seeding programme, targeting health and lifestyle influencers to trial the range, feature OVA’s merch, and promote OVA’s social channels.
